The Curious Case of Carter Road
Over the past year or so nothing as intrigued me more than the appearance, sudden rise, and equally sudden demise of certain eateries in Mumbai. Places like the western suburbs of Bandra and Andheri have seen a sudden surge in…
[Food Documentary]: The Foods That Make Billions
In the past few weeks I have gone through a wide-variety of food related documentaries. They have ranged across the typical Bourdainian browsing the food-cultures type to weird eating styles to those bashing the American Fast Food culture. I thought…
MOVE OVER BIG BROTHER, BHAIYYA IS HERE…..
[Today I came across this mail, my first group work at SP, with the bestest group I ever worked with at SP. I still recall our first meeting, a gyaani tungi, Lal in don't care mode with his red-white tshirt,...
The Death of Longer format
Watching the current India-NZ series made me think a bit. Gone are the awesome days of test cricket when there was a patient build up to the innings, each ball was played on its merit and there was a healthy…
Brand or Fad
Nokia as India’s most trusted brand… naah [Brand Equity Survey]. I mean my last 3 phones have been Nokia and I just love them still I don’t feel for they simply didn’t deserve the numero-uno position in the survey, given…
Fake it till you make it
Sometime in mind 90′s I was sitting in my school auditorium with friends waiting for the swamiji to come. He used to come every year and used to interact with us. I don’t recall his name, but his face is…
Simplicity and Chaos
From the time is was a Rs. 6 green fatty-boxed luxury, to the Rs. 10 yellow slim box regularity, Frooti has been one of my favorite brands. Why do I love it? No it’s not the usual nostalgia I associate…
it waSP
Remember talcum power, packed in those nice Cuticura boxes and pink Ponds dabbas. Throughout the year we just loved to sprinkle tonnes of it, for many mothers it was a medium to shower tonnes of affection on their kids, for…
Lonely Nuts
Consider a pack of peanuts, crunchy roasted salted ones, the kind of which are awesome with alcohol, or the kind of which come from Bharuch in Gujarat, not very dry but the slightly greasy types without the chilkas. And then…
Bachpan ka Hawww, Bani Jawani Ki awww…
Remember when we were kids and, Someone fired an abuse like the dreaded S Word Someone’s pant dropped by mistake Someone choked up after going on stage Or when we were even smaller kids, Someone wetted/soiled their pants Someone forgot…





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